A picture is worth a thousand words… or is it?

As the saying goes, a picture is worth a thousand words. Well in the world of pr that isn’t quite true.

For us, a  good picture is priceless.

This is never more true than in the digital age of social media, skim reading, scrolling newsfeeds and shortening attention spans. A good quality photo is the first thing that people see and is the attention grabbing thing that gets people to read on.

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